Why EworldwireTM

Get Direct Delivery : Send your press release via the highest regarded and respected PR newswire service. All media targeting services - from writing, to video, podcast and photo - are provided in-house by the ONLY BUSINESS WIRE TO OFFER THESE SERVICES COMPLETELY IN-HOUSE. ARCHIVE YOUR PRESS RELEASE INDEFINITELY - NOT JUST 7 OR 30 DAYS- and benefit from the long-term long tail impact of your news release when the public is searching online, with no hidden costs.

Login

logo

TG Public Image
Internet:
terryakins@earthlink.net

Company Information :
TG Public Image
1403 verdugo Blvd.
La Canada, CA 91011
USA
Ph. 818-790-1033

FanRocket Partners With HSN To Launch Successful Brand Marketing Series

For Immediate Release

LOS ANGELES/EWORLDWIRE/Jan. 14, 2009 --- HSN and FanRocket have launched Faces of Beautiful You, an exciting and innovative online series. The series chronicles the adventures of three best friends, Hallie, Smith, and Nicki, as they explore love, beauty, and careers. New weekly episodes and extra features will air exclusively on 'http://www.FacesofBeautifulYou.com'.

A cross between Beauty TV and Friends, the series combines beauty tips and product reviews with Gen-Y angst and comedy. Targeting beauty enthusiasts and fans of online shopping, Faces of Beautiful You also appeals to consumers of quality Web entertainment.

To keep fans connected, HSN also launched an interactive widget that can be placed on Facebook, MySpace, and over 50 other social networks. The widget allows users to customize their own virtual beauty bag with a multitude of interactive features. Fans can watch episodes on the widget itself, read and write reviews on featured products, receive fan-only offers and discounts, and get the latest makeup and beauty tips. The virtual mobile phone feature even allows fans to get up-to-date information on the cast and upcoming episodes. The Faces of Beautiful You episodes and widget are available at 'http://www.FacesofBeautifulYou.com'.

Los Angeles-based production company FanRocket is behind this cutting-edge concept. CEO Danny Kastner boasts, "The series embodies what I've coined as 'brand fiction': video programming that features brand integration as a vital component of the story. HSN's products play an important role in the outcome of the story's plotline. It'll change the way brands interact with their audiences."

To catch the series, log on to 'http://www.FacesofBeautifulYou.com'. For more information on FanRocket, visit 'http://www.FanRocket.com'.

Fans can comment on the series and connect with the characters on these social sites:

Facebook:

Hallie: http://www.facebook.com/profile.php?id=1003351069
Smith: http://www.facebook.com/profile.php?id=1038691312
Nicki: http://www.facebook.com/profile.php?id=1587797383

MySpace:

Hallie: http://www.myspace.com/halliestars
Smith: http://www.myspace.com/smithloves2shop
Nicki: http://www.myspace.com/fearlessnicki

Twitter:

Hallie: http://www.twitter.com/halliemyers
Smith: http://www.twitter.com/smithchea
Nicki: http://www.twitter.com/nickiwilliams

Press Contact:
Terry Akins
terryakins@earthlink.net

HTML:   http://www.eworldwire.com/pressreleases/19291
PDF:   http://www.eworldwire.com/pdf/19291.pdf
MOBILE:    http://www.eworldwire.com/mobile/19291
ONLINE NEWSROOM:   http://www.eworldwire.com/newsroom/311744.htm

NEWSROOM RSS FEED:   http://newsroom.eworldwire.com/xml/newsrooms/311744.xml
LOGO:   http://www.eworldwire.com/newsroom/311744.htm

CONTACT:
Terry Akins
TG Public Image
1403 Verdugo Blvd.
La Canada, CA 91011
PHONE. 818-790-1033
EMAIL: terryakins@earthlink.net

KEYWORDS: HSN, FanRocket, Webisode, Beauty, Branding, Advertising, Entertainment, social media, women, fashion, online retail, online shopping, brand marketing, building brand

SOURCE: TG Public Image


(Top)

    • Featured

  • Client Login

    Forgot Password?
  • Newsletter