8 Occasions When Custom Yard Signs are Used Best

Posted on by Johnny Cash

Effective advertising need not be expensive. As you walk or drive around, you will notice these bandit signs or yard signs planted along the road that promote different kinds of business and how to get in touch with them. The use of this yard sign advertising technique is prevalent because of its affordability and can be done or purchased in bulk. Take a look at 8 occasions when these are used best:

1. Election and Political Campaign

Using lawn signs has been prevalent during the election period as candidates running for office promote their causes to the people. Using yard or bandit signs is a good guerilla tactic as they can be spread all over the area and target the local population. This is also an effective way to urge people to know their candidates and vote during Election Day.

2. Contractors

Your business can effectively be out there on the streets for all to see if you use yard signs to advertise. Homebuilders, roofers, seal coaters, painters, pressure washers are some of the people who contract themselves out for labor and find yard signs to be an effective and less costly way to market themselves.

3. Real Estate

Selling your home or property can be easier to do if you place a custom yard sign outside your property and also in areas most likely to have foot and car traffic. This can turn passersby into potential buyers, interested enough to visit your property. Yard signs can point them in the right direction.

4. Business Service/Grand Openings

Newly put-up businesses can take advantage of local advertising using yard signs. This can draw attention and people to their opening day. This is the perfect time to let people know what the business is all about and what you have to offer. Local shops or malls can have a successful big event sale using yard signs strewn over the community letting them know what’s up for grabs or discounts they can avail on that day.

5. Fundraiser

Fundraising activities need the greatest number of people to be around to raise the money needed. Some organizers may not consider putting up yard signs but having several of these spread around the area will not hurt. People will become aware of the program and can find ways to support it even without attending the event. Being creative in your signs may mean putting information that can effectively get the attention and generosity of the reader.

6. Caution Signs

Areas under construction can put large signs warning people to temporarily steer clear of that particular area. It can also be an effective way to guide passersby to an alternative route that can take them to where they want to go. Yard signs can help prevent accidents and save lives.

7. Festivals / Events

Using a yard sign along the road for advertising a festival or event that is soon to happen is like an open invitation for people to come and enjoy that day. This low-cost endorsement will help in creating awareness and gather the crowds for the occasion.

8. Personal Use

Bandit signs have a lot of uses that people are turning to for any occasion. Birthdays and even anniversaries are celebrated with customized banner signs. Using yard signs is also an effective way to let people know to be aware and beware of any pets or dogs present on your property or those surveillance cameras that are monitoring all movements around your property.

Custom yard signs from Imprint.com are attention grabbers and are also easy to set up as you only need to push the metal stake into the ground and take it down after the event. They can be placed on medians, grass along the gravel road, parks if allowed, and other landscaped areas and a great method to spread awareness of your business to the community.

5 Reasons Why Can Coolers and Custom Wristbands are Best to Raise Awareness

Posted on by Johnny Cash

Custom wristbands made from various materials have slowly transcended simple fashion sense. They first became popular during the 1980’s and were simply used by women as an accessory. By the time 2004 came around however, Lance Armstrong decided to use wristbands to launch LIVESTRONG, creating an awareness for cancer.

Nowadays, the customizability of wristbands has made it a powerful tool for spreading awareness for various societal concerns. But what exactly makes it so powerful? Here are some of the advantages of this fashion choice:

1. So Many Colors to Choose From

Perhaps the most prominent advantage of wristbands is that they can be done in any color. This makes them perfect for raising awareness as colors today are typically associated with specific movements. Want to raise awareness for breast cancer and women’s health? Just start wearing a pink wristband. Want to raise awareness for LGBTQ inclusivity? Just start wearing a rainbow wristband. Many non-profit organizations and governments have associated specific shades with some form of social change, health awareness, or in support of a movement. Hence, if you feel strongly about a particular mindset, wristbands would be a great way to communicate that.

2. Cost Efficient

There’s also the fact that wristbands are wonderfully inexpensive. Each wristband is low-cost and can therefore be made in large amounts. Whether you need twenty or two hundred, the cost would be relatively cheap – even with the customizations! The low cost of the wristbands would make them ideal as giveaways for events or perhaps even used as a way to keep track of visitors or attendees in a show or movie. The flexibility of its use combined with the low cost per band should help extend the reach of your cause in any situation.

3. Cool Accessory

Of course, there’s also the fact that custom beer coolies are a great way to accessorize your party event. They’re very easy to keep your drinks cool so that you won’t even notice that they’re there. This is a very important aspect of every accessory – they have to help complete your party event without making things harder for you. It doesn’t matter if you’re participating in a bday party, having fun in a concert, or just trying to participate in a meeting – these can coolers could be used comfortably outside of your drink and will not slip off.

4. Customizable

Color options is just one of the ways you can customize these wristbands. You can also change the writing on the band, the font, and even the material used for it. Silicone is a favorite but it can also be made of rubber – depending on what you find is most comfortable. Some people even use glow-in-the-dark material, thereby ensuring that its wearers can be seen during low-light situations. But when would this be useful? Well, glow-in-the-dark wristbands are often used when jogging or cycling late at night. In either case, the wristbands are more than just a fashion statement; they’re also wonderful tools to guarantee the safety of its wearer.

5. Variety Options

Another great thing about this product is that it comes in different sizes. Do you need to appeal to an adult crowd or the younger generation? The bands can be made to perfectly fit the wrists of little kids for child-friendly events. You can also adjust the thickness of the material, depending on how it would be used in any situation. From the size, the color, the material, and the thickness – all of these factors can be changed to exactly what you need.

Final Word

The beauty of 24hour wristbands are that they work very well alone, or you can launch them together with another marketing technique. For example, some events use color coding to help identify different types of ticket holders. With some imagination, the use of these wristbands to advance your cause is endless.

How To Enroll High Ticket Clients

Posted on by Johnny Cash

When it is time to enroll high ticket clients, you are going to want to do things the right way. It is easy to want to go through the motions and that will rarely work.

Instead, you are going to create a negative image in front of the client and it will become much harder to sell them. Do not let this happen and make sure you are taking the right approach.

Here are the main details to think about as you learn how to enroll high ticket clients.

Create Incentives

If you are going to go through this process, you will want to build incentives into the process. This includes showing what the client is going to get by enrolling.

If you are not doing this, they might not want to move forward with the process. High ticket clients are particular about their time and will want to make sure it is worth their effort.

You will want to show this by being as clear as possible. If you are not clear, you are not going to see appropriate results and most clients will not sign up.

Show Expertise

It is essential to show expertise when it comes to doing things the right way. Experts will want to stand out by showing they are the real deal and are well aware of what the high ticket item is going to bring to the client’s life.

This is the type of information they are going to be on the hunt for and it is how you are going to position your item.

All successful operations will have this built into their setup because it works. You need to display expertise and then use that to hold the client.

Answer Questions

You will always want to take the time to answer questions during the process of how to find high ticket clients.

Why does this matter?

It’s a great way to ensure you are aware of what you are saying and you will be more than happy to help them during their interaction with the item. This is the type of place where your expertise is going to shine through instantly.

You will always want to think about these details when hoping to do things the right way.

If you are not answering questions, you are not going to hook the client in and get them to enroll.

Final Thoughts

When you are trying to entice high ticket clients, the measures you take during the process will be important. Each decision you take is going to be essential and it has to be done with a purpose.

If you are not doing this, you are not going to see good results.

The best approach is to take the time to build a strong sales funnel where you are answering key questions and showing what the client is getting from enrolling. Until you d this, you are not going to get to where you want to be.

Look at the tips here and make sure you progress toward your goal.

How To Implement The Best SEO For Lawyers

Posted on by Johnny Cash

It is important for lawyers to have constant source of traffic leading to their websites to find new clients. This is often done by using paid advertising services which could be through the search engines or social media sites. However, you can also generate free traffic from the Internet. This is done by writing articles that pertain to legal topics people would be interested in. However, you must incorporate proper search engine optimization in order to rank your content so it can be found by potential clients. Here is how you can admit the best SEO for lawyers.

Understanding SEO

When you are publishing content on the Internet, most web hosting companies are scanned by the search engines. All of the websites, and the individual pages and posts can get indexed. However, the content must be interesting, well-written, and properly organized. Search engine optimization strategies change every year. Therefore, you need to incorporate the best techniques that will help you reach the top of the search engines. It’s not enough to simply target longtail keywords. You must utilize advanced strategies to show up in the listings above your competitors.

The Length Of The Content Matters

Content that is short is likely not going to write. From the perspective of the search engine algorithms, there are many AI services that can produce short pieces of content that have good information. However, one way that the search engines avoid indexing what may not be good content is to only look at that which is over 1000 words in length. That’s why it’s important to produce at least 1500 words content if you want to show up on the first page of the search engine listings for your targeted keyword phrase.

Choosing The Right Keywords To Target

Once you have a particular topic you would like to target, you then need to choose the best keyword phrase. You will want to target a longtail keyword phrase which is a series of keywords that are three words or longer in length. Those that are five words or longer will not have as much traffic, but this is likely the best target area for lawyers trying to get top rankings. This will often include the city, state, and the legal help you can provide in this all-encompassing keyword phrase.

There are other things to focus upon including getting backlinks so that you can rank higher than your competitors. All of these links should originate from websites that are related to legal topics. The more relevant the content is from which the link originates, the more value it will have to the search engine algorithms. By using these SEO for lawyers strategies, you should be able to achieve top rankings for even the most difficult topics. You may even want to consider outsourcing this to a writer that understands legal terms and information. Consistency is also important when writing search engine optimized content to attract clients to your legal services to generate more revenue for your law practice.

Johnny Chen Media Houston SEO
SEO for Lawyers
9908 Spring Shadows Park Cir, Houston, TX 77080
(832) 598-4855

The Best Networking Events in Houston

The Best Networking Events in Houston

Posted on by Johnny Cash

Networking is a fantastic way to make connections and expand your business.  If you’re new to Houston or new to networking, don’t worry there are some great events that you can attend to meet new people.  Here are some of the best networking events in Houston where you can get your foot in the door.

Network After Work Houston

Network After Work is a national organization with chapters in all major cities.  They are known for running great events that manage to be both fun and productive.  The locations are always amazing and they manage to make their events professional yet social at the same time.  If you are coming to Houston or even if you want to do business here then get yourself to one of these networking events.  Here is a look at one of them so you can see how great they are.

Social Young Professionals

If you are young and just starting your career and want to meet others with more in common with you then this is the event for you.  It is more socially focused and there is absolutely no pressure, it is perfect for meeting new people.  Think of it like getting together with friends after work and chatting about your day.  You can still make valuable connections while having a great time.

NetParty Houston

These guys are amazing at putting together a unique event.  They target young professionals who are looking to build their professional networks.  The events are mostly professional but there is a social aspect as well.  They also host “NetParty Turbo” which is similar to speed dating only for business networking, it is an awesome idea that lets you make connections fast.  They have an accompanying Facebook group with more than 1,000 members if local events aren’t your scene.

American Marketing Association

American Marketing Association

This one is pretty specific as it caters to those in the marketing field.  It has regular lunches, workshops, and annual award ceremonies to honor the best in Houston marketing.  This group goes a little beyond networking, you can find or post jobs as well as tap into other resources.  It is a great group to make connections with your peers if you’re in marketing.

Honorable Mentions

BNI and Meetup groups are also great places to find and make connections. BNI national organizations with chapters just about everywhere, but they do limit the number of members from each field, so you may not be able to join.  Meetups offer everything from knitting groups to business and everything in between, the key to success here is finding the right group to join.

Why You Should Bring Your Business to Houston

Why You Should Bring Your Business to Houston

Posted on by Johnny Cash

Houston is a huge economically and socially diverse city that has created the perfect setting for new businesses to thrive.  If you have been searching for the perfect place to build your empire then let us show you why you should bring your business to Houston.

Friend to Small Business

One of the biggest problems facing small business owners is capital and in business cash flow is king.  Texas, as a state doesn’t have any corporate or personal income taxes, leaving more money in your business.  The city makes the permit process as easy as possible and there are a ton of incentive programs to help you.  The Houston business community offers coaching, networking and collaboration to help you succeed.

Affordable Business Space

If you’re opening a new business you don’t have a ton of cash to spend on office or warehouse space.  Fortunately, Houston has you covered, there is everything from co-working space for a small startup to warehouse and industrial space for manufacturing.  No matter what you need Houston has the space that will fit your needs.

Excellent Transportation

Houston has a huge port, 3 airports, and rail options.  You can get your goods to where they need to go, quickly and affordably.  As far as getting around the city, you’re covered there too.  Houston has an excellent public transportation system that carries nearly 20 million people annually.

Excellent Talent Pool

Houston has some amazing schools that have given the city an incredibly talented and diverse workforce.  With the city’s population growing every year you will have no issue finding the right talent for your growing company.

 Diverse Economy

When you think of Houston you probably think of big oil first.  It’s true Houston is the headquarters of over 40 publicly traded oil companies but there is much more to the business sector than that. It is becoming a popular for tech startups with venture capital investments increasing by 250% since 2016.  You can find lots of businesses and each stage of development, creating a great environment for collaboration and growth.

Big Business is Here

Houston has a huge number of Fortune 500 companies that call the place home, only New York and Chicago have more.  These companies contribute an enormous amount of resources to the local economy.  Companies become more innovative to compete and to become vendors to these businesses.

Diverse Community

The growing population means a vast array of cultures and backgrounds of Houston residents.  Houston has become a cultural hotspot with more than 20 million tourists and business travelers. There are sporting events, technology summits, museums and art galleries, restaurants, and festivals, all of which indicates the economic prosperity within the city.